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Taking Your Business To The Next Level

Organizational growth and development are exciting, thrilling, and at times absolutely terrifying. No matter what industry your company serves, you’ll reach a point where demand becomes more than your current capacity can handle, or where you simply need an extra push to better serve your clients’ interests as well as your own. When this happens, it’s time to reevaluate your organization and create a strategy to take your business to the next level. So how do you push the boundaries and keep moving forward? Read on to find out.

Cultivate a growth mindset.

Our beliefs shape our abilities, and a strong growth mindset can mean the difference between a business that simply gets by and one that truly thrives. As you run your business, it’s critical to trust in your own strengths and abilities, without allowing limiting beliefs to drag you down. This means recognizing your core talents and skills, as well as those of your organization as a whole. But a true growth mindset goes beyond recognition to emphasize, as the name suggests, growth. Focus on learning about your industry, your network, and your clients. Find a mentor to help you develop your strategy. Use challenges to propel you toward your goals. Learn from your mistakes and adapt your plans. No matter what you do, focus on constant growth to see the opportunity and potential in every failure and success. 

Start where you want to end up.

It may sound contrary to what you’d expect, but it’s always best to start with the end result when determining how to reach your business goals. Having a clear goal in place, although it may be lofty and long-term, allows you to create milestone metrics for getting there. Do you want to increase your web traffic and customer conversion for your website? Great! Learn how creating quality content and using keywords can help. Make that a goal. Do you need a more efficient way for people to find that quality content on your site? Then rethink your site’s design and ease of use. That should be another metric to tackle early on. No matter what your growth model looks like, hit the problem head-on by imagining an ideal destination, and then chart a road map backwards from it.

Get out of your own way.

Sometimes, it’s true: we are our own worst enemy. When it comes to accomplishing our biggest goals, we sabotage our own efforts through self-defeating behavior, unrealistic expectations, or a lack of faith in our abilities. This struggle can drain away the energy we need to succeed—so as you tackle external challenges, it’s important to stay on top of your own habits and perspectives as well. This will look different for everyone: maybe you’re struggling with negative self-talk, maybe you’re a perfectionist who won’t delegate, maybe your self-doubt ends in procrastination, or maybe you dwell on past failures. Whatever the case, work on finding the beliefs and habits that are keeping you back—and then work on overcoming them.

Initiate and empower

Great leaders not only lead others, but they also let others find their passion within the organization and lead as well. Fostering initiative within your staff can bring about improved productivity and innovative, cost-effective solutions to your growth challenges. Reallocating key staff to new projects, while putting other projects on hold is another way to redirect your efforts without burning out your workforce. Human resource development is also essential. Does your HR team have the onboarding resources needed to ensure newly hired employees are successful? Are there clear communication guidelines in place between your departments? Do you have a clear decision making process in place? All of these questions should be considered because any of these issues can impede your organization’s growth. At Aim To Win, we specialize in creating effective growth coaching models and helping executives lead with success. Transform your team’s growth potential by contacting us today.

One last thought

By tackling your strategies, mindset, and processes, you can effectively surpass any plateau your business is facing and take your business to the next level. Use these strategies to develop and grow your organization, and keep pushing past your barriers to continue moving forward.

As we all deal with the stress and uncertainty of the COVID-19 virus and its impact on our day to day lives, it's important to step back and take the time to care for ourselves. Here are some of the things that are worth consciously working on in the coming weeks.

SPEND TIME WITH LOVED ONES, especially children. In today’s busy world often our time with the ones we love gets put on the back burner. As events, activities, and schools cancel….and more and more people work at home, now is a great chance to get caught up with each other.

REDISCOVER THE SIMPLE THINGS. There was a time when we weren’t “on the clock” 24/7, when our children weren’t spending each evening in activities… when life was a routine. With much of that canceled for the near term, now is an opportunity to have family dinners, play games, read that book that you can never get to. Take a step back from the complications of the world. Take a breather.

FIND THE GOOD IN THINGS. We are bombarded all day and night with the negative things that are going on. There is much criticism over governments, mass hysteria, other nations, etc. But there are good stories out there as well. Stories of people helping people. While it's a shame that we have to work hard to find these, it is worth the effort.

Last, and most importantly, KEEP A POSITIVE MINDSET. It is so easy to succumb to the negativity that flows from a crisis such as this one. But keeping a positive mindset is one of the best things that you can do during this time. Positive energy will help you maintain your health, be productive, and reduce stress. Moreover, it is contagious. Everyone that you come in contact with (from 6 feet away of course) will be affected by your energy, even if just a little bit. And the more positive energy that is released into the world, the better this situation will be and the quicker it will resolve.


WADE THOMAS

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